Kia entered into a new
collaboration with Twentieth Century Fox Home Entertainment to promote latest
X-Men movie and Kia’s sponsorship of the Australian Open 2015.
The partnership with Fox will
see the unveiling of a special X-Men-inspired all-new Kia Sorento one week
before the first major tennis championship of 2015 – with Kia’s ‘superhuman’
brand ambassador, tennis star Rafael Nadal, revealing the car.
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